Airline Revenue Economics

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Airline Revenue Economics
Dynamic Pricing Made Simple - Part 2
Pricing, Retailing & RM

Dynamic Pricing Made Simple - Part 2

Boosting your airline’s pricing power may be easier than you think

Oliver Ranson's avatar
Oliver Ranson
May 27, 2021
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For part 1 – click here

Last Tuesday we looked at how airlines approach dynamic pricing and the key ingredients for success. Dynamic pricing aims to allow airlines to offer a much wider range of prices in a way that is more customised to a shopper’s individual circumstances than was possible traditionally. Today we will be exploring the techniques which …

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