Revenue Management on RMS Titanic

The core frameworks of airline pricing & revenue management are older than you think

One hundred and eleven years ago today the grand liner Titanic was steaming across the Atlantic on her maiden voyage. She had left Southampton at noon on Wed-10-April, suffering a near collision with the liner New York which delayed her arrival at the French port of Cherbourg by several hours.

After picking up the continental origin traffic, Titanic made…